How RSS Works
March 12, 2003
RSS stands for "Really Simple Syndication". It started in the
world of blogs to help people who read lots of blogs.
Publishers of content (such as CNN, ESPN, NPR and over a million other web sites)
as well as personal and professional web logs (or blogs) provide a mechanism for
their information to be syndicated by other web sites through the use of RSS.
You can think of RSS as a specification standard for sharing information on the
RSS allows for sites such as My Yahoo to aggregate the content of a dozen
different web sites and provide them on a single page.
Blogs usually have a free "RSS feed". It is a little XML web page icon
the headline, date/time and a description of each new item that the blog is
publishing. You install a piece of software called an "RSS reader" on your
machine. You connect it to the RSS feeds for your favorite sites. Then, when
you click the "update" button in your RSS reader, it goes out and checks their
RSS feeds. RSS gives you a much quicker way to keep up-to-date on your favorite
News at the Speed of Light
Stop wasting time checking your favorite web sites for current news.
Use RSS Magnet instead, and make them come to you.
- Pre-configured with popular feeds, so you can start using it right away
- Easy-to-read newspaper displays the latest news from dozens of sites
- Watches alert you to items of interest so you don't have to look for them
- News bins store your favorite items for future reference
- Integrate with Feedster, Flickr and other popular RSS services
- Integration with Bloglines and NewsGator Online Services